About

Founded in 2010, Wine Mindshare is a blog focused on reaching the next generation of wine consumers.  Wine Mindshare is a formative blog reviewing wineries, importers, distributors, retailers, restaurants, wine communications companies and other industry representatives, publishing breaking news on what’s new in wine industry communications.  We analyze wine industry trends, such as sales and marketing, brands, public relations and social media.  Wine Mindshare’s audience includes wine and social media novices, enthusiasts, connoisseurs, entrepreneurs, influencers, brands and corporations, marketing, PR and advertising agencies.

To advertise on Wine Mindshare, visit the advertising page. To submit news, visit the write for us page.

Adrianne Hanusek, Founder

Founded Wine Mindshare in 2010.  She has been in the wine industry for several years, beginning in 2006 with Niche Wine Blog. In 2007, She studied wine at the Professional Culinary Institute in Campbell, CA and from there became a Certified Sommelier as designated by the Court of Master Sommeliers.  Additionally, she did her undergraduate studies at the University of Southern California.  Aside from her four years wine industry experience from blogging, she has experience in wine retail management.  Prior to discovering her passion for wine, she worked in higher education administration at the University of Southern California and Stanford University.